AI Insights · Timothy · October 2024
Top 5 Beauty Retail Apps on iOS in Colombia Q3 2024
Explore the performance of the top beauty retail apps in Colombia for Q3 2024, highlighting trends in downloads and user engagement.
In the third quarter of 2024, the beauty retail app market in Colombia saw varied performance across the top five applications on the iOS platform. According to Sensor Tower data, these apps demonstrated diverse trends in downloads and active user engagement.
Natura Latam experienced fluctuating weekly downloads, starting the quarter with nearly 1K downloads and maintaining a similar level towards the end of September. Despite some dips, the app showed resilience, especially in early September with peaks around 974 downloads.
HiBeauty witnessed a significant rise in downloads from late July, peaking at approximately 1.3K in early August. This upward trend continued with numbers consistently above 900 downloads per week through September before tapering off slightly at the end of the quarter.
Almacén Sandra maintained a modest download rate, starting at 435 downloads in early July. Despite a gradual decline, it managed to stabilize around 189 downloads towards the end of September.
Oriflame showed a more variable pattern, with downloads fluctuating between 25 and 181 throughout the quarter. The app recorded a notable increase in the week of July 8, reaching 181 downloads, but saw a general decline thereafter.
O Boticário experienced a dynamic quarter with a high of 204 downloads in early July. Although the numbers decreased mid-quarter, a recovery was observed in September, ending the quarter with 65 downloads. Weekly active users showed a decline from 353 to 185, indicating a shift in user engagement over the period.
These insights into the beauty retail app market in Colombia for Q3 2024 provide a snapshot of user engagement and download trends. For more detailed analysis and data, visit Sensor Tower.